The Lifestyle brand that never was intended. The boys and I do a yearly golf trip where we catch up, drink a few too many and play some golf to pass the time. While sitting around one night, enjoying a few cold ones, we created a drink of our own. Its the type of drink that sober you won’t enjoy until you have a few more of them but its still a great homage to the weekend. We called that drink “The SpiceDaddy” and that is where the name came from. Having setup simple drop shipping and print on demand apparel websites before for previous t-shirt attempts (See Locale-Ts post) I offered “as a joke” to setup a simple shop so we could get some shirts made to commemorate the previous years brilliance at the upcoming years event.
Of course it was a resounding “HELL YES” and so I setup the website with a quick domain from Godaddy, a backend thanks to wordpress and a print on demand shop thanks to CustomCat. Boom we had a website : www.spicedaddy.net I know I know.. “But its a dot net…” We were drunk and again.. this was never meant to be a business or brand or anything more than a meme. But here we are, We got some nice Golf polo’s made with the above Pepper Pablo embroidered on them and off we went. Everywhere we went with our shirts people were asking about the pepper and the Domino’s guy even said he was “I’m in, How do I Join?” I just laughed, paid for the 15 pizzas and came back to tell the guys about what just happened. We also got some great feedback from some random college girls at the pool…. that’s when this years “brilliance” began and we sat down and mapped out a plan for how to turn Spice Daddy into a global lifestyle brand.
Spice daddy spawned in 2018 with the first shirts made in 2019 and since then we have made some plans, setup some social media accounts and added a few more products to our line up.. however, thats about it. We haven’t made any sales outside of the guys buying new merch for the next years event, and a few baby bibs I bought and sent as gifts for when the guys had kids. Technically it is a valid business, the printing service works and is quite simple to use and add new products as needed, and we are profitable (I mean it was like $100 to set the whole thing up including design fees, hosting, domain) so having sold $150 in stuff to the boys… we aren’t talking millions.
For now, it doesn’t cost me anything to keep and I’ve had fun getting custom shirt designs made up for whatever whim i’ve had. I actually would like to continue this company as an apparel company if only for myself and the boys whenever we have fun ideas we want to get shirts made with. I do intend to get more car outline shirts made and perhaps there is a market for those, but for now, this “Global Life style brand” is a bit more local.
